10 Best Japanese Shampoos to Buy in Japan | Curated by Locals

A staple from &honey, easy to find even in Japanese drugstores. Its signature is a honey-like, slightly thick texture and fine, dense foam that wraps around the hair as it cleanses.

Japanese reviews praise the rich lather, smooth slip, and gentle, lasting scent. It suits anyone who wants to bring dry, frizz-prone hair to a soft, moisturized finish.

The scent is sweet like honey with a floral touch, never overpowering. The cute bottle makes it a popular souvenir, and trial sizes make it easy to try.

Among BOTANIST's range, the Moist type is chosen by those wanting a soft, manageable finish. Its simple, plant-inspired bottle is a drugstore staple.

The lather is smooth with little friction while washing, and it works well even on dry, frizz-prone hair. It suits anyone wanting to bring unruly hair to a soft, settled finish.

The shampoo's scent is apricot and jasmine, sweet with a clean edge. It's better for those who value manageability over a light finish; if your hair is fine, start with a small amount.

TSUBAKI is a haircare brand long loved in Japanese drugstores. Premium Moist & Repair is a moisturizing type for dry, frizz-prone hair.

It's known for rich lather, a tangle-free feel while washing, and a floral-fruity scent. It suits anyone wanting to bring dry hair to a smooth, manageable finish.

Relatively affordable with easy-to-find refills, it's a family-friendly staple. If you want extra moisture, pair it with the matching conditioner.

Ichikami is known as a brand built around Japanese hair. Rich Double-Moisture Care is a moisturizing type for dry, frizz-prone hair, with a scent of apricot and cherry blossom, sweet yet gently Japanese.

Reviews praise the lovely scent, a not-too-heavy finish, and manageability. It suits anyone wanting both a Japanese-style scent and a soft, manageable feel.

Affordable, with easy-to-find refills and mini sets, it's a Japanese botanical shampoo that makes an easy souvenir.

Dear Beauté's Rich & Repair stands out with a bright, sunflower-themed package. Despite being an oil-in type it isn't heavy, and it's praised for good lather and easy washing.

Reviews note that frizz is kept in check, along with a nice scent and a light feel. It suits those whose hair frizzes from dryness or waviness, helping it stay manageable.

The scent is an elegant floral, balancing sweetness and freshness. Affordable, with trial pouches sometimes available, it's a good-value pick that's easy to grab while traveling.

YOLU is a popular brand themed around nighttime haircare. Calm Night Repair is a staple for those wanting a soft, manageable finish.

Its slightly thick texture lathers well, and hair feels settled after washing. Reviews favor the scent, next-morning manageability, and smooth slip.

It suits those bothered by bed-head or frizz and is easy to add as a nighttime step. The scent is neroli and peony, calm and composed.

The stylish package gives it a touch of something special for a drugstore product.

CLAYGE is known for clay-based haircare. Shampoo SR is chosen by those who want a clean scalp wash and a light finish.

With menthol, there's a subtle cooling sensation while washing, handy in summer or when you sweat. It suits those who prioritize a refreshed scalp and a smooth, light feel.

The scent is floral-musk, clean and not too sweet. Reviews favor the lather and the refreshing finish; recommended for those wanting a light, manageable type rather than rich and heavy.

8 The Thalasso is popular for its skincare-inspired haircare. The Cleansing Repair & Moist serum shampoo is chosen for washing dry, frizz-prone hair to a moisturized finish.

The lather is smooth and the finish isn't heavy, with ends that stay calm. Reviews favor the smooth slip, manageability, and a fresh aqua-white-floral scent.

It suits those wanting to tame dryness and frizz for a soft feel. The bottle is simple and clean; it's a little pricey, but easy to try if you're after a moisturizing shampoo.

rinRen is a natural haircare brand using Japanese-grown botanicals. The former Yuzu & Ginger has been discontinued, so the successor Yuzu & Neroli is the one to pick now.

A fresh scent reminiscent of Kochi-grown yuzu layered with the soft sweetness of neroli gives a naturally Japanese fragrance. It suits those wanting airy roots and a light finish.

Reviews favor the yuzu scent, the lather, and a low-friction wash. It's easier to find at variety shops or natural-cosmetics corners than at drugstores.

Diane's Extra Damage Repair is chosen for hair that's dry from color or blow-drying. It lathers well with little friction while washing.

Reviews favor the scent, the moisturized feel, and a smooth touch once dried. It suits those wanting to care for damage-related dryness and frizz at an affordable price.

The rounded bottle stands out even in drugstores. With refills and large sizes available, it's easy for everyday use during a stay in Japan.